Marketing Specialist

Turn complex ideas into compelling content. Keep campaigns moving. Bring marketing plans to life.

AMS is hiring a Marketing Specialist with approximately 2–5 years of professional marketing experience. Bring strong writing, sharp organization, and hands-on digital marketing skills to a role spanning content, campaigns, websites, CRM, and events across our Innovation and Litigation practices and firm-wide initiatives.

You’ll start with day-to-day execution while learning AMS’s business, audiences, and systems, then take greater ownership of selected campaigns and programs as your knowledge grows.

About AMS 

Applied Marketing Science, Inc. (AMS) is a market research and consulting firm in Burlington, Massachusetts. Our Insights for Innovation practice helps clients develop products and customer experiences through research and training. Our Litigation Support practice provides consumer surveys and expert witness testimony for litigation.

***You must be local to the Burlington, MA location***

What You’ll Do

Execute campaigns. Coordinate timelines, deliverables, calendars, stakeholder follow-up, and vendors. Research audiences, competitors, and marketing opportunities; grow into managing selected campaigns from planning through ROI measurement.

Create compelling content. Turn subject matter experts’ insights into clear website copy, articles, case studies, emails, social posts, newsletters, presentations, and sales materials that meet AMS’s brand and editorial standards.

Strengthen digital visibility. Publish and update website content, check quality, apply SEO/GEO principles for search and AI-generated responses, track performance, and coordinate technical improvements with web-development partners.

Keep marketing operations running. Support HubSpot administration, segmentation, contact lists, campaign setup, lead nurturing, workflows, CRM data quality, dashboards, and reporting.

Drive event execution. Coordinate conferences, webinars, sponsorships, training programs, and networking events—from registrations, booth materials, shipping, and vendors to promotion, attendee communications, follow-up, and reporting. Coordinate speaking opportunities and award submissions.

Support business growth through targeted marketing. Research target audiences, develop campaign messaging and marketing materials, conduct competitive intelligence, and coordinate outreach and CRM activities to build awareness, nurture engagement, and generate qualified leads.

Produce polished materials and develop better processes. Refresh marketing materials, advertisements, presentations, and digital assets; apply basic design and principles. Organize shared assets, improve recurring workflows, and adapt as business priorities evolve.

Required Qualifications

Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent relevant professional experience.

Approximately 2–5 years of professional marketing experience, ideally across multiple marketing disciplines.

Strong writing and verbal communication skills, attention to detail, and the ability to produce clear, accurate marketing content.

Digital marketing and website content experience, plus working knowledge of SEO, GEO, and content optimization.

Strong project coordination: manage competing deadlines, solve problems, communicate proactively, and work independently on defined responsibilities.

Comfort learning CRM, marketing automation, analytics, and content management platforms; familiarity with basic design principles and Canva.

Sound judgment using AI for content, research, and efficiency in accordance with company policy.

A collaborative, adaptable approach to a small-team environment, with curiosity about new tools, audiences, and subject matter.

Live local to the Burlington, MA location

Preferred 

Experience with HubSpot or comparable CRM/marketing automation tools and WordPress or other website content management systems.

Event, conference, webinar, or sponsorship coordination and experience working with agencies, freelancers, web developers, or other vendors.

Experience in professional services, consulting, market research, B2B, or similar organizations.

What Success Looks Like 

You manage multiple marketing priorities effectively, meet deadlines, and consistently deliver clear, accurate, on-brand work. As your knowledge of AMS grows, you use it to take increasing ownership of campaigns, digital programs, vendor relationships, and process improvements.

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Our clients represent diverse backgrounds, experiences and perspectives and we want our team to reflect that diversity. At AMS we welcome applicants from all backgrounds and are committed to an inclusive workplace where everyone feels respected, valued and empowered to contribute. AMS is an equal opportunity employer. We make hiring and employment decisions without regard to any protected status. We provide reasonable accommodations to qualified applicants with disabilities throughout the hiring process.