The Ad Age 2019 CMO of the Year is…….

Are you familiar with Denise Karkos?  As a Marketing major, if your answer is no,  you should be now.  She was picked as the Ad Age 2019 CMO of the year.  Denise is the CMO of TD Ameritrade.  She is a numbers based executive, doubling her data and analytics team in her short tenure at the company.  With the usage of technology she turned her department from a cost center to a revenue generator.  Be sure to click this link to read more https://adage.com/article/special-report-agency-list/ad-age-2019-cmo-year-denise-karkos-td-ameritrade/2163421.

 

By Paul Stanish
Paul Stanish Associate Director, Undergraduate Career Development, Pulsifer Career Development Center