Gallup research concludes what we’ve been practicing at Bentley for almost a century! Experiential learning and mentoring/support are keys to great careers and lives after graduationhttp://bit.ly/1veyqN1
This morning 16 undergraduate and graduate students visited Vistaprint in Lexington to meet with managers and alumni to learn how this $1 billion global marketing firm helps micro-businesses create professional marketing materials. During the visit, Vistaprint made it clear that they are a fact-based, data-driven, highly analytical organization. (Note Math, Economics or Quantitative Perspectives majors – business analytics opportunities exist if you’re familiar with R, SAS, SPSS or Adobe/Google Analytics) But they also draw upon a smart, passionate and highly motivated …
Over winter break, career services took nearly 40 Bentley students to visit companies across NYC. Below are some of the key takeaways from the Marketing, Management, IDCC, Media, Creative Industries (aka MICCM + MG) track:
Richline Group, a B2B jewelry company owned by Berkshire Hathaway where we heard directly from the CMO, Mark Hanna, as well as Bentley alum Cliff Ulrich.
“Be insatiable in something you believe in. Read.”
“Marketing is all about differentiation and authentic storytelling.”
Bloomberg, a leader in …