Author Archives: Guest

How to Brand Responsibly: Three Lessons in Social Impact Marketing

I recently sat down with BBMG, a founding B Corp. BBMG is a brand and innovation consultancy dedicated to helping their clients achieve positive social impact through disruptive business solutions.

This small company of 15 people has been making waves in the branding world for the past fifteen years. Some of their recent clients include: Adidas, eBay, Eileen Fisher, Johnson & Johnson, L’Oréal Paris, PepsiCo, and Target. These guys know what they are doing!

This is a two-part article. The …

By Bernadette Hopen
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Why Career Counseling is Essential for College Students

Academic excellence is often a pursuit that puts students in the race to get good grades, making them so engrossed in their activities that they dangerously ignore the importance of orienting themselves towards a career path. Due to the preconceived notions students have regarding the career path that will be best for them in their professional lives, most students tend to enroll in programs that are biased towards those career paths.

Because of societal pressure and peer expectations when it comes to choosing an “acceptable …

By Henry Kingston
Henry Kingston
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Leading By Example: A For-Profit Business with a Major Community Impact

There is a preconceived notion that to make an impact in the world for business, you must work in non-profit. That couldn’t be further from the truth. Millennials today want to work for companies that are transparent, authentic, and responsible, without having to sacrifice financial success. Can for-profit companies live up to these expectations?

Greyston Bakery made more than $15.6 million last year and is recognized globally for their social impact. As a recent graduate from one of the greatest …

By Bernadette Hopen
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Working with the Cherrytree Group!

The Cherrytree Group, based in Newton, Massachusetts, is a tax credit consulting, legal, accounting, brokerage and syndication firm. We assist developers of all sizes, general contractors, engineers, geotechnical scientists, individuals, and investment partnerships in applying for, securing, and monetizing available federal and state tax credits.  We focus primarily on the Massachusetts Brownfields tax credit, federal and state Historic Rehabilitation tax credits, and Renewable Energy tax credits, such as the Solar ITC. The Cherrytree Group also acts as a consultant, helping …

By Melina Ambrosino
Melina Ambrosino Vice President of Operations
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8 Ways for Graduates to Write a Winning Resume


So, you’re a recent graduate, and now it’s time to jump into the real world and get yourself a job. It all starts and ends with your resume. Most employers will skim over your resume in just a few seconds and quickly decide whether or not they want to take the time to learn more about you or not. In those few seconds, you quickly have to make a big impression on them so that they’ll want to pick …

By Gloria Kopp
Gloria Kopp Educator, eLearning Consultant
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Guest Blog: B Corps: A Quiet Revolution That Is Changing the World

Bentley alum Bernadette Hopen (’15)  shares with us her passion for Benefit Corporations (B Corps) and challenges us to get involved in the B Corp movement.

As I biked along the dirt roads of a small Cambodian town called Battamong, the locals eagerly waved and shouted “hello” with huge smiles on their faces. They were excited by the Western tourist who was exploring their community.

I spent the afternoon in and out of quaint, family-owned shops. I remember finding myself …

By Bernadette Hopen
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Apply to Be Mentored: You’ll Thank Yourself Later

Why Joining the Network of Executive Women College Mentoring Program was the Best Decision to Launch My Career

Looking back 6 years ago as a senior at Simmons College, my hindsight is 20/20. With this clear retrospect vision, I am certain that the Network of Executive Women –undoubtedly played a crucial role as I started to plan my career, build my skills, gain experience, and grow my network.

It began in 2009 when my career services director stopped by my senior-year …

By Laurie Burgess
Laurie Burgess Account Manager
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Learn more about Fidelity’s IT Development Program

Leap is Fidelity Investments’ exciting training and development program for new IT graduates. The program is designed to accelerate the development of recent IT graduates to become best-in-class IT professionals. Participants in Leap will experience an enriched on-boarding process followed by specific technology, business and professional skills training. The training promises to challenge and excite participants with responsibility and visibility. Upon completion of the program, participants are placed in dynamic, full-time roles across Fidelity’s diverse technology organization. Opportunities exist in …

By Elizabeth Shanley
Elizabeth Shanley University Relations Manager
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“Freshman Year of Life”: Hear from Bentley alum Katie Hill on her first 3 months of post-grad life at Vistaprint!

After graduating in May and starting my job as a Marketing Specialist for the Print and Direct Mail team at Vistaprint in June (even though I could have started at any point during the summer), I’m calling this my “freshman year of life”. You might know Vistaprint as being the “free business card company” but I’m here to tell you that we are so much more than that now and I’m so excited to be part of a company that …

By Kristina Parry
Kristina Parry Campus Recruiting Manager
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Bentley Interns at Baker Newman Noyes Learn Accounting Is About More Than Just the Numbers

Internships are a great way to gain valuable perspective into a career, especially if you’re still figuring out where your passion lies. In response to this, New England-based accounting firm Baker Newman Noyes (BNN) created a special Three Day Experience program to give curious students the opportunity to learn what a career in accounting is really like through one-on-one job shadows, discussions with BNN’s professionals, and community service projects that represent the heart and soul of BNN’s culture.

This year, BNN …

By Baker Newman Noyes
Baker Newman Noyes
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