Inside scoop on students’ favorite Marketing classes at Bentley!

1. What is your major and how did you decide on your major at Bentley?

  • I am currently a marketing major. I had an idea that marketing was what I wanted to pursue before coming to Bentley from some classes I had taken in high school. After taking GB214 and exploring what options were available to me in the marketing program, I knew it was a great fit.

 

2. What has been your favorite related class so far and why?

  • There are so many amazing marketing classes here it’s hard to pick just one! I would have to say my favorite was Marketing of Services (MK 365) with Professor Elwell. The class was so interesting because there were real life examples to pull into class every day. The course had a large focus on case studies which were very educational and we also kept a journal of different services we went to (e.g. restaurants, hair salons) and analyzed them based on what we had learned in class.